I've been thinking a lot lately about why I do what I do. It's been coming from a place of trying to communicate to potential customers what we do and it can help them. A noble enough goal, but still rooted in the idea of reaching a broader audience so that the business becomes more successful.
So today I listened to a conversation between Tara Gentile and Adam King about Tara's philosophy on earning. I've got a lot
to say about that, but I'm going to polish it a bit more before I share.
However in the conversation Tara mentioned a book called Start With Why
by Simon Sinek. I hadn't heard of it so I Googled it and found the TEDTalk I've embedded below. His book is now on my short list of must have right now. I want to share this talk with you because I really can't say it any better, but this is what I believe.
So listen, enjoy, and then tell me what you think.
I encourage comments directly to this post, but also feel free to
email me directly with questions, reactions, struggles, etc. genevieve
[at] lightboxsf [dot] com
If you're an Etsy seller in the San Francisco Bay Area, contact Jen from Mama's Magic Studio about joining SFEtsy!